Daily Archives: 09/01/2025

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Reclaiming Nicheless Creativity

Lately I’ve been circling around this idea of niches—how every piece of advice seems to point there. Find your lane. Define your focus. Build your brand. But when I look back at what’s kept me curious, it hasn’t been neat categories. It’s been the strange little detours. The projects that don’t fit. The ones I can’t explain if someone asks, what’s it for? Maybe that’s the kind of creativity I’m […]