Sometimes the problem is not that we have run out of ideas. Sometimes the creative process has simply become too familiar. Curio reminded me what happens when something unexpected enters the room and makes me curious again.
creative inspiration
4 posts
I created Curio for a new YouTube channel. I did not expect this tiny animated character with orange glasses to make me excited about creating videos again.
A new creative direction does not always begin with a completely new idea. Sometimes it appears when two older interests finally find a way to belong together.
What if the next creative direction is not something completely new, but a combination of ideas you have already been carrying with you?